Digital Marketing Masterclass

Digital Marketing workshop

Harnessing digital marketing to 10 x your business growth

Your business is being successful, but is your online presence working for you or against you?

This Transform Masterclass will look at the results you can achieve by fully harnessing the business generation power of digital marketing. The half-day session will be run in a workshop format to ensure delegates walk away with key deliverables and action plans for their own business.

In this session, we’ll look at:

  • The key elements of online marketing for business
  • Top do’s and don’ts for achieving brand awareness and lead generation
  • Effective approaches to engage with prospects and customers
  • Analysis of your own approach and development

Masterclass Presenter

Mark Robson has over 30 years marketing experience working for international brands including Mars and IBM; as marketing adviser to numerous venture capital start-ups; and as Marketing Lead for three years with the Thames Valley Chamber of Commerce. Mark runs Insight Group Marketing, a Bracknell based digital marketing agency and has developed digital campaigns and implemented marketing promotions for local, national, and international organisations across multiple markets including 3M, Bendicks, Black & Decker, Blenheim Global Assets, Help in Hearing, Indigo Blue Productions, Maylings Jewellers, McAfee, Monolith Software, NTT and Ryemead Commercial Cleaning.

Mark works closely with many local Berkshire companies acting as outsourced marketing director. His personal expertise covers the digital marketing areas of:

  • Website Development and Promotion
  • Social Media
  • SEO (Search Engine Optimisation)
  • Email Marketing
  • Pay Per Click Advertising
  • Marketing consultancy

Transform Masterclass Series

This Transform Masterclass is part of a series of fully funded masterclasses and clinics delivered by leading business experts and run by the Thames Valley Berkshire Business Growth Hub. The events cover a wide range of business issues and provide practical advice and essential techniques to help Berkshire businesses grow and thrive. For a full list of forthcoming events, please click here.


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